II. Expand your reach*
"The higher we build your lighthouse, the farther its light reaches - bringing in new customers."
The Lighthouse Method is built on strategic planning. Once we’ve defined the goals together, we develop outreach ideas and objection-handling scripts, and we research target companies and key contacts. We then create your tailored plan.
* Nautical term: Because of the Earth’s curvature, a lighthouse’s range depends on its height above sea level.